Lahaina & Maui Collections

Although our flagship CocoNene store on Front Street was destroyed, our spirits were not. We are #MauiStrong Like so many other businesses, we will make a plan to rebuild. We will continue to do everything we can to support our Lahaina team, as well as the 150 local families we employ. Your support of our local business makes that possible, and we're grateful for the outpouring of love and aloha that we've received.

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Longboard Letters

Send aloha near and far with Longboard Letters by CocoNene. Start with a wooden surfboard base, available in various sizes. Add letters, icons and characters to create a one-of-a-kind sign that expresses your creativity. The only limit is your imagination! Longboard Letters gift sets make a memorable present—the perfect excuse to celebrate any occasion!

Our company’s roots go back to 1986 when our sister company, Pictures Plus, first began selling artwork at the Aloha Stadium Swap Meet.

Find Your Aloha

We create authentically fun products that celebrate home, 'ohana and Hawaii's unique sense of place. We invite customers in to experience the colorful, vibrant fabric of our community, and to capture the moment and what Hawaii means to you.

Featured Artist

Elyse Bojorquez

I'm Elyse, an all-around creative! I focus mostly as a painter, but also work as an illustrator and graphic designer. I find joy in using a variety of paints mediums like oil, acrylic and water color, coupled with digital imaging. My style, which ranges from modern impressionist to flat graphic, is rooted in my love for Hawaii and influenced by my favorite local artists, such as Peggy hopper, Peggy Chun and Eugene Savage.


Tag @coconenehawaii and share your #LongboardLetters to be featured!



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